BRAND IDENTITY

GRAPHIC DESIGN

PHOTOGRAPHY

CLIENT: 

The Heidelberg Group / Arlington Heights, IL

 

PROJECT DESCRIPTION:

The Heidelberg Group is a financial management consulting firm.  The company officers wanted a logo based on the Heidelberg, Germany crest.  I researched the crest and then recreated it to give it a more graphic and stylized look.  The identity is intended to convey a quality firm, founded

in conservative, traditional principles.  The corporate colors for the logo and stationery are silver metallic for the symbol, and black for all accompanying type.

 

The Heidelberg Group stationery suite received an award of excellence from the Strathmore Paper Company and the logo was featured in Graphic Design:USA magazine.

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